One never writes a Sales proposal without having spoken to the key people in the buying center. A proposal must specify the problem of the customer and then describe how you and the company for which you work will solve this problem. A good Sales talk is therefore necessary to writing a good proposal.
A Sales proposal is the elaboration of the Sales talk or Sales talks. It provides relevant information about you and your organization and makes clear why you are the best choice for the customer concerned. It highlights the expertise that you have and explains how this expertise will be applied to solve the customer’s problem. It also provides examples of similar problems that you have solved in the past.
Writing a Sales proposal is not filling a standard document and printing it! In this training course, we teach Salespeople how to write a convincing and commercially oriented Sales proposal, one that goes beyond simply offering a product and stating the product’s price.